competitive-analysis-process

Orchestrate a complete competitive analysis across six steps, from landscape to strategic direction. Use when you need the full picture, not a single scan or card.

by deanpeters 6.5k GitHub stars Other Updated Aug 13, 2026
Data Claude Code ⚠ No license
competitive-analysis-process skill by deanpeters
competitive-analysis-process — Data skill by deanpeters

Overview

competitive-analysis-process is an open-source data skill for Claude Code and compatible agents, published by deanpeters. Its author describes it as: “Orchestrate a complete competitive analysis across six steps, from landscape to strategic direction. Use when you need the full picture, not a single scan or card.”. The project has 6.5k stars on GitHub and ships custom license terms, so review them before reuse. Add it to your setup with `/plugin marketplace add deanpeters/Product-Manager-Skills`.

What competitive-analysis-process does

Orchestrate rigorous, repeatable competitive analysis across **six analytical steps**, producing four actionable output types (battle cards, comparison matrices, positioning counter-moves, threat assessments). This is the umbrella: each step names its purpose, its frameworks, and the skill that does the work — the way `discovery-process` orchestrates the discovery skills. Run all six for a strategy cycle; run one when a specific question walks in the door. The steps build on each other, but the sequence bends to the decision.

What’s inside

The SKILL.md for competitive-analysis-process is organised into these sections:

  • Purpose
  • Input
  • Key Concepts
  • Application
  • Step 1: Overview of the Competitive Landscape
  • Step 2: Comparisons at the Product Level
  • Step 3: Ability to Fulfill Customer Needs
  • Step 4: Compilation of Business Information
  • Step 5: Perception and Relative Positioning
  • Step 6: Competitors' Strategic Direction
  • Step 7: Produce the Outputs
  • Examples

Installation

Add competitive-analysis-process to your agent with:

/plugin marketplace add deanpeters/Product-Manager-Skills

Review a skill’s source before installing it — skills can instruct your agent to run commands. This command comes from the skill’s public repository, which is the source of truth for setup steps. New to skills? Read how to install Claude Code skills.

Supported agents

  • Claude Code — ships a claude code plugin marketplace

License

deanpeters has not declared a standard open-source license for this repository (Other). Confirm the terms with the author before reusing it.

Strengths

  • Ships in deanpeters/Product-Manager-Skills, an established project with 6,527 GitHub stars
  • Works with Claude Code
  • Actively maintained — repository updated in the last 90 days

Things to check

  • No license declared — confirm terms with the author before reuse

Author

deanpeters 41 skills in the catalog · GitHub profile ↗
View skills

Topics

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Frequently asked questions

What does competitive-analysis-process do?
Orchestrate a complete competitive analysis across six steps, from landscape to strategic direction. Use when you need the full picture, not a single scan or card.
How do I install competitive-analysis-process?
Run /plugin marketplace add deanpeters/Product-Manager-Skills in your agent, then reload your skills. Review the source at https://github.com/deanpeters/Product-Manager-Skills before installing.
Is competitive-analysis-process free to use?
competitive-analysis-process is publicly available on GitHub, but deanpeters has not declared a standard open-source license (Other). Confirm the terms with the author before reusing it.
Which agents does competitive-analysis-process work with?
competitive-analysis-process lists Claude Code — named in its SKILL.md, its plugin marketplace or its repository topics. Skills use the portable SKILL.md format, so other agents that read that format may load it too.
Where does competitive-analysis-process come from?
competitive-analysis-process ships inside deanpeters/Product-Manager-Skills, a repository that contains 41 catalogued skills in total. The repository's 6,527 GitHub stars apply to that whole collection, not to this skill on its own.

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