competitive-battlecard

Create sales-ready competitive battlecards comparing your product against a specific competitor — positioning, feature comparison, objection handling, and win/loss patterns. Use when preparing sales teams, creating competitive materials, or responding to 'why not competitor X?'

by phuryn 25k GitHub stars MIT Updated Jul 3, 2026
competitive-battlecard skill by phuryn
competitive-battlecard — Integrations skill by phuryn

Overview

competitive-battlecard is an open-source integrations skill for Claude Code and compatible agents, published by phuryn. Its author describes it as: “Create sales-ready competitive battlecards comparing your product against a specific competitor — positioning, feature comparison, objection handling, and win/loss patterns. Use when preparing sales teams, creating co…”. The project has 25k stars on GitHub and is available under the MIT license. Add it to your setup with `/plugin marketplace add phuryn/pm-skills`.

What competitive-battlecard does

Create a concise, sales-ready battlecard for use against a specific competitor.

What’s inside

The SKILL.md for competitive-battlecard is organised into these sections:

  • Competitive Battlecard
  • Context
  • Instructions
  • Company Overview
  • Quick Comparison
  • Where We Win
  • Where They Win
  • Common Objections & Responses
  • Landmines to Plant
  • Win/Loss Patterns
  • Further Reading

Installation

Add competitive-battlecard to your agent with:

/plugin marketplace add phuryn/pm-skills

Review a skill’s source before installing it — skills can instruct your agent to run commands. This command comes from the skill’s public repository, which is the source of truth for setup steps. New to skills? Read how to install Claude Code skills.

Supported agents

  • Claude Code — ships a claude code plugin marketplace

License

competitive-battlecard is published under the MIT license.

Strengths

  • Clear MIT license — safe to read and adapt within its terms
  • Ships in phuryn/pm-skills, an established project with 25,392 GitHub stars
  • Works with Claude Code
  • Actively maintained — repository updated in the last 90 days

Author

phuryn 41 skills in the catalog · GitHub profile ↗
View skills

Topics

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Frequently asked questions

What does competitive-battlecard do?
Create sales-ready competitive battlecards comparing your product against a specific competitor — positioning, feature comparison, objection handling, and win/loss patterns. Use when preparing sales teams, creating competitive materials, or responding to 'why not competitor X?'
How do I install competitive-battlecard?
Run /plugin marketplace add phuryn/pm-skills in your agent, then reload your skills. Review the source at https://github.com/phuryn/pm-skills before installing.
Is competitive-battlecard free to use?
Yes. competitive-battlecard is free and open source under the MIT license, so you can read, run, and adapt it within that license's terms.
Which agents does competitive-battlecard work with?
competitive-battlecard lists Claude Code — named in its SKILL.md, its plugin marketplace or its repository topics. Skills use the portable SKILL.md format, so other agents that read that format may load it too.
Where does competitive-battlecard come from?
competitive-battlecard ships inside phuryn/pm-skills, a repository that contains 41 catalogued skills in total. The repository's 25,392 GitHub stars apply to that whole collection, not to this skill on its own.

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