How do I install gtm-strategy?

Run /plugin marketplace add phuryn/pm-skills in your agent, then reload your skills. Review the source at https://github.com/phuryn/pm-skills before installing.

Is gtm-strategy free to use?

Yes. gtm-strategy is free and open source under the MIT license, so you can read, run, and adapt it within that license's terms.

Which agents does gtm-strategy work with?

gtm-strategy lists Claude Code — named in its SKILL.md, its plugin marketplace or its repository topics. Skills use the portable SKILL.md format, so other agents that read that format may load it too.

Where does gtm-strategy come from?

gtm-strategy ships inside phuryn/pm-skills, a repository that contains 41 catalogued skills in total. The repository's 25,392 GitHub stars apply to that whole collection, not to this skill on its own.

gtm-strategy — Marketing skill for Claude Code

Name: gtm-strategy
Author: phuryn

gtm-strategy skill by phuryn — gtm-strategy — Marketing skill by phuryn

Overview

gtm-strategy is an open-source marketing skill for Claude Code and compatible agents, published by phuryn. Its author describes it as: “Create a go-to-market strategy covering marketing channels, messaging, success metrics, and launch timeline. Use when planning a product launch, creating a GTM plan from scratch, or defining a launch strategy for a ne…”. The project has 25k stars on GitHub and is available under the MIT license. Add it to your setup with `/plugin marketplace add phuryn/pm-skills`.

What gtm-strategy does

Create a comprehensive go-to-market strategy for a product launch. This skill covers marketing channels, messaging development, success metrics definition, and launch planning.

What’s inside

The SKILL.md for gtm-strategy is organised into these sections:

Overview
When to Use
How It Works
Step 1: Gather Research Data
Step 2: Define Marketing Channels
Step 3: Develop Messaging
Step 4: Define Success Metrics
Step 5: Create Launch Plan
Input Format
Output
Framework
Tips

Installation

Add gtm-strategy to your agent with:

/plugin marketplace add phuryn/pm-skills

Review a skill’s source before installing it — skills can instruct your agent to run commands. This command comes from the skill’s public repository, which is the source of truth for setup steps. New to skills? Read how to install Claude Code skills.

Supported agents

Claude Code — ships a claude code plugin marketplace

License

gtm-strategy is published under the MIT license.

Strengths

Clear MIT license — safe to read and adapt within its terms
Ships in phuryn/pm-skills, an established project with 25,392 GitHub stars
Works with Claude Code
Actively maintained — repository updated in the last 90 days

Author

phuryn 41 skills in the catalog · GitHub profile ↗

View skills

Topics

agent-skill-repository agent-skills agentic-skills claude-code-marketplace claude-code-plugins claude-cowork-plugin product-management

Alternatives to gtm-strategy

Similar skills from other repositories:

company-research by deanpeters · ★ 6,527 · Other PM Copilot By Product Faculty by Productfculty-aipm · ★ 70 · Other

Need a skill like this, tailored to your team?Build a custom skill →

Frequently asked questions

What does gtm-strategy do?: Create a go-to-market strategy covering marketing channels, messaging, success metrics, and launch timeline. Use when planning a product launch, creating a GTM plan from scratch, or defining a launch strategy for a new market.
How do I install gtm-strategy?: Run /plugin marketplace add phuryn/pm-skills in your agent, then reload your skills. Review the source at https://github.com/phuryn/pm-skills before installing.
Is gtm-strategy free to use?: Yes. gtm-strategy is free and open source under the MIT license, so you can read, run, and adapt it within that license's terms.
Which agents does gtm-strategy work with?: gtm-strategy lists Claude Code — named in its SKILL.md, its plugin marketplace or its repository topics. Skills use the portable SKILL.md format, so other agents that read that format may load it too.
Where does gtm-strategy come from?: gtm-strategy ships inside phuryn/pm-skills, a repository that contains 41 catalogued skills in total. The repository's 25,392 GitHub stars apply to that whole collection, not to this skill on its own.

gtm-strategy