Operate professional paid advertising across Google, Meta, YouTube, LinkedIn, TikTok, Microsoft, Apple, Amazon, Reddit, Pinterest, Snapchat, and X. Use for account intake, source-grounded audits, strategy, budget and measurement planning, creative production, experiments, reporting, monitoring, and explicitly approved campaign changes. Also trigger on PPC, paid social, retail media, attribution, tracking, landing pages, cross-platform conversion totals, negative keywords or search terms, beta-feature scoring, stale platform claims, API-token or credential setup, campaign deletion, and safe Claude Ads installation or uninstall.
ads-math
ads-math is an open-source workflow skill for Claude Code and compatible agents, published by AgriciDaniel. Its author describes it as: “Calculate and model paid-media CPA, CPL, CPC, CPM, ROAS, MER, break-even targets, contribution margin, LTV:CAC, impression-share opportunity, budgets, forecasts, and experiment economics. Use for PPC math, ad calculat…”. The project has 8.2k stars on GitHub and is available under the MIT license. Add it to your setup with `/plugin marketplace add AgriciDaniel/claude-ads`.
What ads-math does
1. Identify the decision and collect units, currency, period, tax/refund treatment, margin, attribution basis, and uncertainty. 2. Show the formula and map every input to an operator value or cited artifact. 3. Validate denominators, sign, missing values, incompatible windows, and unit conversions. 4. Calculate base, downside, and upside cases where uncertainty affects the decision. 5. Keep platform-attributed revenue, blended business revenue, cash flow, and contribution margin distinct. 6. Return machine-readable inputs, formulas, outputs, sensitivities, and decision implications.
Installation
Add ads-math to your agent with:
/plugin marketplace add AgriciDaniel/claude-adsAlways review a skill's source before installing it. This command comes from the skill's public repository; the linked repo is the source of truth for exact setup steps.
When to use it
Reach for ads-math when you want workflow help from your agent without writing the same instructions every session. Load the skill and the agent picks it up automatically for relevant tasks.
Strengths
- Clear MIT license — safe to read and adapt
- Ships in AgriciDaniel/claude-ads, an established project with 8,200 GitHub stars
- Actively maintained (recent commits)
Topics
Frequently asked questions
- What does ads-math do?
- Calculate and model paid-media CPA, CPL, CPC, CPM, ROAS, MER, break-even targets, contribution margin, LTV:CAC, impression-share opportunity, budgets, forecasts, and experiment economics. Use for PPC math, ad calculator, break-even analysis, ROAS calculator, CPA calculator, budget forecast, LTV CAC, or MER.
- How do I install ads-math?
- Run /plugin marketplace add AgriciDaniel/claude-ads in your agent, then reload your skills. Review the source at https://github.com/AgriciDaniel/claude-ads before installing.
- Is ads-math free to use?
- Yes. ads-math is free and open source under the MIT license, so you can read, run, and adapt it within that license's terms.
- Where does ads-math come from?
- ads-math ships inside AgriciDaniel/claude-ads, a repository that contains 35 catalogued skills in total. The repository's 8,200 GitHub stars apply to that whole collection, not to this skill on its own.
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