ads-budget

by AgriciDaniel 8.2k MIT Updated Jul 13, 2026
ads-budget skill by AgriciDaniel
ads-budget — Workflow skill by AgriciDaniel

ads-budget is an open-source workflow skill for Claude Code and compatible agents, published by AgriciDaniel. Its author describes it as: “Plan and review paid-media budgets, bidding, pacing, marginal return, forecasts, CPA, ROAS, MER, LTV:CAC, constraints, and allocation across supported platforms. Use for ad budget allocation, media budget, bidding str…”. The project has 8.2k stars on GitHub and is available under the MIT license. Add it to your setup with `/plugin marketplace add AgriciDaniel/claude-ads`.

What ads-budget does

1. Establish objective, conversion value, gross margin, cash constraints, sales capacity, attribution uncertainty, seasonality, and platform minimum evidence. 2. Normalize spend and outcomes to comparable windows and definitions. 3. Calculate break-even boundaries and show formulas, inputs, uncertainty, and sensitivity cases. 4. Distinguish committed baseline, controlled experiments, and reserve capacity. 5. Compare hold, reallocate, scale, reduce, or experiment options using marginal evidence rather than blended averages alone. 6. Return a decision-complete plan with platform/campaign amount,…

Installation

Add ads-budget to your agent with:

/plugin marketplace add AgriciDaniel/claude-ads

Always review a skill's source before installing it. This command comes from the skill's public repository; the linked repo is the source of truth for exact setup steps.

When to use it

Reach for ads-budget when you want workflow help from your agent without writing the same instructions every session. Load the skill and the agent picks it up automatically for relevant tasks.

Strengths

  • Clear MIT license — safe to read and adapt
  • Ships in AgriciDaniel/claude-ads, an established project with 8,200 GitHub stars
  • Actively maintained (recent commits)

Topics

agent-skillsaiai-marketingclaude-codeclaude-code-skillgoogle-adsmarketing-automationmeta-adsopen-sourcepaid-advertisingppc

Frequently asked questions

What does ads-budget do?
Plan and review paid-media budgets, bidding, pacing, marginal return, forecasts, CPA, ROAS, MER, LTV:CAC, constraints, and allocation across supported platforms. Use for ad budget allocation, media budget, bidding strategy, scaling, spend pacing, budget forecast, ROAS target, or investment tradeoffs.
How do I install ads-budget?
Run /plugin marketplace add AgriciDaniel/claude-ads in your agent, then reload your skills. Review the source at https://github.com/AgriciDaniel/claude-ads before installing.
Is ads-budget free to use?
Yes. ads-budget is free and open source under the MIT license, so you can read, run, and adapt it within that license's terms.
Where does ads-budget come from?
ads-budget ships inside AgriciDaniel/claude-ads, a repository that contains 35 catalogued skills in total. The repository's 8,200 GitHub stars apply to that whole collection, not to this skill on its own.

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